§ 6-31. Introduction.

(a)

The county's population has grown substantially in recent years. With the increase in population has come a drastic and dramatic increase in the volume of traffic in the county. Uniform regulation of signage providing directional, commercial, and noncommercial information to the motoring public, to promote public safety, is essential.

(b)

Various and diverse businesses are located within the county. The need to advertise products and services must be balanced by the county's obligation to restrict clutter, maintain an aesthetically pleasing environment, protect property values, and enhance public safety.

(c)

Regulation of the location, size, placement, and certain features of signs is necessary to enable the public to locate goods, services, and facilities in the county without difficulty and confusion, to improve the general attractiveness of the community, to take advantage of the beauty of the community's natural environment, and to protect property values of the community. Such regulation is also necessary to facilitate and aid in the identification and location of businesses in the county in the event of police, fire, or other emergencies and to avoid confusion and delay in response to such emergencies.

(Ord. of 3-27-2003(3), § I)